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	<title>Effortless Swimming&#187; effortless swimming</title>
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	<description>How To Swim &#124; Swimming Technique</description>
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	<itunes:summary>National coach and swimmer Brenton Ford dives into the latest techniques for faster swimming as he chats with Olympic swimmers, coaches and experts. The #1 source of swimming information for swimmers, triathletes and coaches.</itunes:summary>
	<itunes:author>Brenton Ford</itunes:author>
	<itunes:explicit>no</itunes:explicit>
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	<itunes:owner>
		<itunes:name>Brenton Ford</itunes:name>
		<itunes:email>svpford@gmail.com</itunes:email>
	</itunes:owner>
	<managingEditor>svpford@gmail.com (Brenton Ford)</managingEditor>
	<copyright>Copyright &#xA9; Effortless Swimming 2011</copyright>
	<itunes:subtitle>Effortless Swimming</itunes:subtitle>
	<itunes:keywords>swimming, triathlon, coaching, swim, triathletes, swimmers, olympics</itunes:keywords>
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						<item>
		<title>7 Ways To Swim Faster This Year</title>
		<link>http://effortlessswimming.com/freestyle/7-ways-to-swim-faster-this-year/</link>
		<comments>http://effortlessswimming.com/freestyle/7-ways-to-swim-faster-this-year/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 12:05:20 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Freestyle]]></category>
		<category><![CDATA[How To]]></category>
		<category><![CDATA[Swimming drills]]></category>
		<category><![CDATA[brenton ford]]></category>
		<category><![CDATA[effortless swimming]]></category>
		<category><![CDATA[how to swim faster]]></category>
		<category><![CDATA[swimming]]></category>
		<category><![CDATA[swimming technique]]></category>
		<category><![CDATA[technique]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[triathlon swimming]]></category>

		<guid isPermaLink="false">http://effortlessswimming.com/?p=361</guid>
		<description><![CDATA[Pick a race to target Without a goal or destination it&#8217;s difficult to be inspired at training. I&#8217;ve found that picking a race to train up for is 10x more motivating than swimming of the sake of keeping fit. It&#8217;s not that staying fit or getting fit isn&#8217;t a worthy goal, but the pressure of [...]]]></description>
			<content:encoded><![CDATA[<ol>
<li><strong>Pick a race to target </strong>Without a goal or destination it&#8217;s difficult to be inspired at training. I&#8217;ve found that picking a race to train up for is 10x more motivating than swimming of the sake of keeping fit. It&#8217;s not that staying fit or getting fit isn&#8217;t a worthy goal, but the pressure of performing at a race will force you to train harder than you normally would.My next race is 3 weeks away and the pressure of not swimming below my best has made me double my training sessions.</li>
<li><strong>Eat one extra piece of fruit a day </strong>Dieting sucks and is unsustainable.  That&#8217;s why I believe a few simple daily actions can have a big impact on not only your swimming, but your life.Increasing the amount of good food you consume daily is the first step to better health. Have one extra piece of fruit at the same time each day and it will become a habit.I make sure to take a banana to eat after training each day. Now it happens subconsciously and has become a habit.</li>
<li><strong>Find a training partner </strong>
<p style="text-align: left;">Using the power of two you can speed up your results by finding a quality training partner. If you can find someone who pushes you in training, will keep you accountable to your word and has a positive mental attitude, that&#8217;s an ideal training partner.</p>
<p><img class="size-medium wp-image-366 aligncenter" title="Swimming Faster - Triathlon" src="http://effortlessswimming.com/wp-content/uploads/2011/01/iStock_000005102244XSmall-300x198.jpg" alt="" width="337" height="222" /></li>
<li><strong>Spend 15 minutes on drills during your next 5 training sessions </strong><strong> </strong>The most effective way to change your technique is by doing <a href="http://www.effortless-swimming.com/?utm_source=ES%2Bblog&amp;utm_medium=7%2BWays%2BTo%2BSwim%2BFaster%2BThis%2BYear&amp;utm_campaign=drills%2Blink"  target="_blank">drills</a>. If you commit to 15 minutes of drills in each of your next 5 sessions, I&#8217;d be willing to bet your stroke will improve and you&#8217;ll start swimming faster. It&#8217;s a much easier way to improve than thrashing out a hard set.</li>
<li><strong>Do 3 stretches for 1 minute each once a day for the next week </strong>Stretching gets overlooked when people ask &#8216;How can I swim faster?&#8217;. A few simple shoulder, back, hamstring or glut stretches will help you feel longer in the water.Before a race or competition, I will stretch everyday for 15-20 minutes the week leading up to it. I&#8217;ve found this to make a few seconds difference.</li>
<li><strong>Attend all your scheduled trainings for the next 2 weeks </strong>Consistency is king. Decide right now that you&#8217;re going to attend all of your training sessions for the next two weeks. It&#8217;s easy to skip a session here and there when you &#8216;don&#8217;t feel like it&#8217;, but you&#8217;ll always feel better for doing the session!My rule of thumb is the number of days you miss in the pool it takes 1.5 times as long to get back to where you were. So if you miss a week in the water, it will take you about 10 days to get back to the same level of fitness. This doesn&#8217;t include rest days.</li>
<li><strong>Enjoy it </strong>What&#8217;s the point of swimming if you&#8217;re not enjoying it? Remember if you can swim 100 meters without stopping, you&#8217;re doing better than 90% of the population. Give yourself credit, set yourself mini challenges in training (such as times, stroke count, breath control, etc) and have fun in training and in racing.</li>
</ol>
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		</item>
		<item>
		<title>Advanced Technique Strategies For Swimmers</title>
		<link>http://effortlessswimming.com/reviews/advanced-technique-strategies-for-swimmer/</link>
		<comments>http://effortlessswimming.com/reviews/advanced-technique-strategies-for-swimmer/#comments</comments>
		<pubDate>Tue, 27 Apr 2010 05:29:49 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[How To]]></category>
		<category><![CDATA[PopularPost]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[effortless swimming]]></category>
		<category><![CDATA[freestyle techinque]]></category>
		<category><![CDATA[freestyle techniques]]></category>
		<category><![CDATA[how to siwm]]></category>
		<category><![CDATA[its not about swimming harder]]></category>
		<category><![CDATA[sam ashby]]></category>
		<category><![CDATA[swimming techinque]]></category>
		<category><![CDATA[swimming techniques]]></category>
		<category><![CDATA[swimming videos]]></category>

		<guid isPermaLink="false">http://effortlessswimming.com/?p=255</guid>
		<description><![CDATA[Why do some swimmers constantly improve and others don&#8217;t? What should you do if you&#8217;ve hit a &#8216;plateau&#8217; in your swimming, where you can&#8217;t increase your speed or improve your endurance? If you&#8217;ve been swimming for a number of years, you&#8217;ll know what I&#8217;m talking about. Over the years, I&#8217;ve found there is one way [...]]]></description>
			<content:encoded><![CDATA[<p>Why do some swimmers constantly improve and others don&#8217;t? What should you do if you&#8217;ve hit a &#8216;plateau&#8217; in your swimming, where you can&#8217;t increase your speed or improve your endurance? If you&#8217;ve been swimming for a number of years, you&#8217;ll know what I&#8217;m talking about. Over the years, I&#8217;ve found there is one way to guarantee you break through the plateau. Let me explain&#8230;</p>
<p><strong>Burning through the water</strong></p>
<p>With only two ways to increase your speed in the water, we often complicate things when trying to go faster. We can increase our stroke rate (move our arms and legs faster) or we can increase our efficiency (reduce the resistance our body creates in the water). This isn&#8217;t as easy as it sounds though.</p>
<p><strong>Faster strokes (important to do, but there&#8217;s a catch)</strong></p>
<p>Most swimmers (including myself) find the easiest way to increase swim speed is to increase our stroke rate. There&#8217;s nothing wrong with that, in fact it&#8217;s vital if you&#8217;re swimming with speed. The only problem is it&#8217;s energy consuming, particularly if your kick increases with your arm speed. It&#8217;s possible to swim freestyle and backstroke with a high stroke rate and not use too much energy if your kicking remains relaxed and small, but in general stroking faster isn&#8217;t the way to break through a plateau in swimming.</p>
<p><strong>What does efficiency do?</strong></p>
<p>Efficiency in swimming means to get further from each stroke taken by increasing your propulsion and reducing your resistance. Put simply, if you get a better &#8216;catch&#8217; of the water with your stroke and you reduce the amount of drag your body creates in the water, you&#8217;ll get faster. This can be difficult to do on your own. If you&#8217;re not aware of the common technique errors and how to fix them, your swimming will likely be the same in two years as it is now, even if your train your heart out.</p>
<p><strong>Swimming technique the right way</strong></p>
<p>There are 3 ways to improve your technique. In no particular order:</p>
<ol>
<li><strong>Visualize yourself swimming with the right technique</strong> &#8211; Some people might pass this off as airy fairy, pie in the sky way of improving. Don&#8217;t. You&#8217;ll be rewarded for using this.The premise of it is to watch a swimmer with good technique, commit their technique to memory and when you are in the water swimming, visualise your self swimming as they do. Watch videos of Michael Phelps, Sam Ashby, Ian Thorpe or whoever you feel best suits your own technique.I used this technique in my most recent 200 Individual Medley race. The result? I swam a PB, my technique was controlled throughout the race and I wasn&#8217;t spent at the end.</li>
<li><strong>Drills</strong> &#8211; This is one of the best known tactics for fixing technique. It not only works tremendously well but it improves your technique automatically if you do the drills correctly. A good example of this my <a href="http://www.effortless-swimming.com"  target="_blank">Mastering Freestyle Program</a> which runs through the exact step-by-step formula I use to improve the freestyle technique of all the swimmers I coach.</li>
<li><strong>Learning what not to do</strong> &#8211; Coaches find the same errors repeated again and again. If you were to attend a swimming class and you watched the freestyle of 10 different swimmers, you&#8217;d find that the same errors would pop up in each swimmer.I realised that if swimmers knew what they were doing wrong, they could identify what was slowing them down and begin to work on it.This lead to <a href="http://www.itsnotaboutswimmingharder.com"  target="_blank">It&#8217;s Not About Swimming Harder</a>, a new product where I teach you what NOT to do, so you can see the most common errors which plague swimmers, so you can avoid these mistakes and create a breakthrough in your swimming.</li>
</ol>
<p style="text-align: center;"><a href="http://www.itsnotaboutswimmingharder.com"  target="_blank"><img src="http://effortlessswimming.com/wp-content/uploads/2010/04/PLay-video-for-blog.jpg" alt="Swimming technique" width="300" height="198" /></a></p>
<p>If you&#8217;re ready to hear the &#8216;down and dirty&#8217; of why most swimmers never have a breakthrough in their speed and endurance, check out <a href="http://www.itsnotaboutswimmingharder.com/"  target="_blank">It&#8217;s Not About Swimming Harder</a>. This program will show you the exact strategies I&#8217;ve used to help swimmers take their speed and technique to a new level. I think it&#8217;s the best product on the market that cuts straight to the point, giving you what you need to hear about how to become a better swimmer (even if you do the sport solely because it&#8217;s fun!).</p>
<p><a href="http://www.itsnotaboutswimmingharder.com"  target="_blank">Check it out here</a></p>
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		</item>
		<item>
		<title>Mastering Freestyle Technique</title>
		<link>http://effortlessswimming.com/freestyle/mastering-freestyle-technique/</link>
		<comments>http://effortlessswimming.com/freestyle/mastering-freestyle-technique/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 10:56:19 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Freestyle]]></category>
		<category><![CDATA[How To]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[Swimming drills]]></category>
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		<category><![CDATA[breathing techniques for freestyle swimming]]></category>
		<category><![CDATA[correct core technique in freestyle]]></category>
		<category><![CDATA[correct freestyle technique]]></category>
		<category><![CDATA[effortless swimming]]></category>
		<category><![CDATA[freestyle swimming technique]]></category>
		<category><![CDATA[mastering freestyle technique]]></category>
		<category><![CDATA[videos and freestyle technique]]></category>

		<guid isPermaLink="false">http://effortlessswimming.com/?p=240</guid>
		<description><![CDATA[Limited time only: Get 2 months FREE swim workouts The most popular course is the Mastering Freestyle program. If you are sick of hearing the same old tricks and you&#8217;re ready to completely revamp your freestyle so it&#8217;s easy to swim and you glide through the water like a hot knife through butter, this is [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.effortless-swimming.com/?utm_source=ES-Blog&amp;utm_medium=Picture%2Blink&amp;utm_campaign=MFT%2BBlog%2Bpost" target="_blank"><br />
<img class="size-medium wp-image-334  aligncenter" title="Mastering Freestyle Technique" src="http://effortlessswimming.com/wp-content/uploads/2010/03/Book_cd_dvd_cover-300x266.png" alt="" width="300" height="266" /></a></p>
<p style="text-align: center;"><strong><a href="http://www.effortless-swimming.com/?utm_source=ES-Blog&amp;utm_medium=text-link&amp;utm_campaign=mft-post" title="Improve your swimming"  target="_blank">Limited time only: Get 2 months FREE swim workouts </a></strong></p>
<p>The most popular course is the Mastering Freestyle program. If you are sick of hearing the same old tricks and you&#8217;re ready to completely revamp your freestyle so it&#8217;s easy to swim and you glide through the water like a hot knife through butter, this is for you.</p>
<p><strong>New Drills<br />
</strong>In the program I introduce a series of drills which will radically transform your technique, even if you really struggle in the water. The program runs through 4 separate modules; balance and body position, rotation, arms and pull, the whole stroke. These step-by-step lessons are the ultimate technique development program.</p>
<p><strong>Complex concepts made simple</strong><br />
Freestyle technique is a combination of many different elements. The catch, body rotation, kick, breathing and recovery (just to name a few). Often this is overwhelming when learning to swim freestyle. Many coaches and instructors will teach you the separate elements, but fail to put them all together. The Mastering Freestyle program teaches &#8216;feeling&#8217; the water and automatically linking each part of the stroke together (you won&#8217;t even know it&#8217;s happening).</p>
<p><strong>Proven system</strong><br />
Learning to swim smooth freestyle shouldn&#8217;t be an ongoing struggle. Most swimmers and triathletes will persist with the same technique for years. Training harder isn&#8217;t the most effective way. Improve technique. Improve speed. Improve times. Mastering Freestyle is an easy to follow system which rapidly changed even the ugliest of freestyle into a long and relaxed stroke.</p>
<p><strong>This stuff works</strong><br />
After putting hundreds of people through the program, I know the program works. The three recurring themes I commonly hear about the program are; swimming becomes easier which has increased my endurance, my speed has increased in both short and longer swims, I&#8217;m get much further each stroke which has reduced my stroke count. From novices to experienced swimmers, huge improvements in freestyle have been made.</p>
<p><strong><a href="http://www.effortless-swimming.com/?utm_source=ES-Blog&amp;utm_medium=text-link&amp;utm_campaign=mft-post" title="Improve your swimming"  target="_blank">Limited time only: Get 2 months FREE workouts</a></strong></p>
<p><strong><br />
</strong></p>
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		<title>How To NOT Swim Faster &#8211; Avoiding Success, Training Without Purpose And Being Stuck In Bad Habits</title>
		<link>http://effortlessswimming.com/butterfly/how-to-not-swim-faster/</link>
		<comments>http://effortlessswimming.com/butterfly/how-to-not-swim-faster/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 03:01:20 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[backstroke]]></category>
		<category><![CDATA[Breaststroke]]></category>
		<category><![CDATA[Butterfly]]></category>
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		<category><![CDATA[How To]]></category>
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		<category><![CDATA[freestyle swimming technique]]></category>
		<category><![CDATA[how to swim]]></category>
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		<category><![CDATA[swimming]]></category>
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		<guid isPermaLink="false">http://effortlessswimming.com/?p=220</guid>
		<description><![CDATA[Swimming is outrageously fun. Powering through the water with effortless speed and rhythm can be a blast. But not every wants that. If that sounds familiar, this article is you for. Here are 7 quick and effective tips for NEVER swimming faster to avoid success, train without a purpose and stay stuck in your bad [...]]]></description>
			<content:encoded><![CDATA[<p>Swimming is outrageously fun. Powering through the water with effortless speed and rhythm can be a blast. But not every wants that. If that sounds familiar, this article is you for.</p>
<p><a target="_blank" href="http://effortlessswimmingworkouts.com" ><img class="aligncenter size-medium wp-image-223" title="how to not swim faster" src="http://effortlessswimming.com/wp-content/uploads/2010/02/how-to-not-swim-faster-200x300.jpg" alt="How To Not Swim Faster" width="200" height="300" /></a></p>
<p>Here are 7 quick and effective tips for NEVER swimming faster to avoid success, train without a purpose and stay stuck in your bad habits. Enjoy!</p>
<ol>
<li><strong>Never set goals</strong>. Goals are overrated. Sure, all successful people in every field (business, sports, science, etc) set goals and map out a plan to achieve them. What a waste of time! While they&#8217;re thinking about winning races, improving their swimming and becoming fit and healthy, we get to enjoy all the great shows on television, going to the pub and lazing about at home. Why would you ever set goals?</li>
<li><strong>Avoid hard work and NEVER work up a sweat. </strong>Whats the one thing which makes us so awesome? It&#8217;s that we look <em>good</em> when we work out. All those swimmers out there who work up a sweat and get their heart rate anywhere above 100 look like <em>weirdos</em>! I mean, how embarrassing to be huffing and puffing at the end of the pool, red face and hunched over the lane rope from working hard. We take it nice and easy and look cool as we come into the the wall. After all, why swim if you don&#8217;t look awesome?</li>
<li><strong>Throw technique out the window (it&#8217;s for wimps, right?)</strong>. People are always talking about the importance of technique. Us? We don&#8217;t see the value in it. It&#8217;s a big waste of time. Splashing about makes you look like a good swimmer, it shows power and strength. Why waste time on this whole technique business? It&#8217;s for wimps who don&#8217;t mind looking like softies with their smooth and clean stroke.</li>
<li><strong>Never take advice from anyone. </strong>What could we possibly learn from someone else? No one knows me better than me. If I want to get tips on improving my swimming I&#8217;ll figure it out myself! Why would I pay someone to teach me how swim better? We know everything there is to know about, well, everything&#8230;</li>
<li><strong>Always look for quick-fix solutions. </strong>Patience isn&#8217;t a virtue. Patience is for losers who don&#8217;t get results right away. If something needs fixing, there is always a way to fix it instantly. Saying things take time is a joke. We know quick fix solutions are the best answer to any problem. Sure, they may not last forever but at least you can forget about it for the time being.</li>
<li><strong>Eat as much as you can, the fattier the better! </strong>People complicate this whole diet issue. They say you should eat lighlty before a race and eat fresh fruits and vegetables regularly to stay healthy. Ha, morons! Eating is simple. The more you eat the more energy you have, period. The fattier the food, the more energy you get. Portion control is a made up word nutritionists like to use because it makes them sound smart. Why complicate something so simple?</li>
<li><strong>Never follow a swim workout</strong>. I once had a coach who asked me to follow a swim workout he&#8217;d written for me. He said it would improve my fitness and my ability to last longer in a race. I quit that day. This another example of complicating something simple. Training is merely swimming a few laps, stopping when I want to and not following any kind of structured plan. That&#8217;s the quickest way to becoming a champion swimming.</li>
</ol>
<p>Follow these simple steps if you NEVER want to improve your swimming. I guarantee you&#8217;ll succeed, every time! On the other hand, why not try the <a target="_blank" href="http://www.effortlessswimmingworkouts.com" >swim workouts</a> program to improve your speed, fitness and increase the fun of your <a target="_blank" href="http://www.effortlessswimmingworkouts.com" >swimming workouts</a>?</p>
<p>Effortless Swimming Workouts are the exact training strategies I teach my squad which has lead to two National Masters championships and hundreds of open water swimming wins.</p>
<p><strong>Can you think of anything else to add to the list of ways to guarantee failure as a swimmer? Make a comment below <img src='http://effortlessswimming.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </strong></p>
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		</item>
		<item>
		<title>Effortless Swimming Began When&#8230;</title>
		<link>http://effortlessswimming.com/uncategorized/effortless-swimming-began-when/</link>
		<comments>http://effortlessswimming.com/uncategorized/effortless-swimming-began-when/#comments</comments>
		<pubDate>Tue, 25 Nov 2008 02:12:45 +0000</pubDate>
		<dc:creator>Brenton</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[brenton ford]]></category>
		<category><![CDATA[effortless swimming]]></category>
		<category><![CDATA[masters swimming]]></category>
		<category><![CDATA[sam ashby]]></category>

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		<description><![CDATA[We're here to help! No matter what your background or experience you can become a champion swimmer.]]></description>
			<content:encoded><![CDATA[<p>&#8220;Swimming fast and smooth does not have to be hard and difficult!&#8221;</p>
<p>Hi there!</p>
<p>I would like to congratulate you for taking the time out of your day to look for new ways to improve your swimming. When I was 16 years old I had a hunger for swimming knowledge. I wanted to know what it took to  swim fast and beat the others, and I had a ferocious curiosity for any tips which would help me get ahead.</p>
<div id="attachment_6" class="wp-caption alignright" style="width: 310px"><a target="_blank" href="http://effortlessswimming.files.wordpress.com/2008/11/vlcsnap-99475.png" ><img class="size-medium wp-image-6 " title="Freestyle" src="http://effortlessswimming.files.wordpress.com/2008/11/vlcsnap-99475.png?w=300" alt="freestyle-technique" width="300" height="225" /></a><p class="wp-caption-text">Smooth freestyle</p></div>
<p>Have you ever scoured the internet for hours on end looking for the once peice of advice that would make the difference in your swimming?</p>
<p>I&#8217;ve spent countless hours reading books, watching DVD&#8217;s and searching the internet and talking to top level coaches and swimmers in search for new ways to help others improve their swimming. Right now you&#8217;re probably wondering who I am, right?</p>
<p>My name is Brenton and I&#8217;ve had swimming in my genes for longer than I can remember. My grandfather was a swimming coach for most of his life and ran an outdoor 50 meter pool in the Gippsland area. You couldn&#8217;t walk past a person in the town who didn&#8217;t know who he was. His dark sun-worn skin and thick Austrian accent couldn&#8217;t be mistaken.</p>
<p>I grew up around pools, with my dad being a dedicated swimming coach and my mum teaching children to learn to swim. Now my parents own a learn to swim business and continue to coach at the local swimming club which has had huge success for a country club.</p>
<p>In my own swimming, I&#8217;ve made national finals and competed at a national level for 8 years. Two years ago I found my passion for coaching. I love helping other people completely change their swimming, and the look on their face once they finally &#8216;get it&#8217; is invaluable. Sounds corny? Maybe, but I can tell you that the dozens of swimmers I&#8217;ve helped over the past 2 years has been incredibly satisfying and the results they&#8217;ve got have been outstanding. So, what does all this have to do with your thinking?</p>
<p>Effortless Swimming was created so that you could receive all the latest updates about swimming technique, skills, practice programs and everything else swimming related. If your only starting out or if you have 20 years experience makes no difference. With the right knowledge and the right skills, anyone can achieve the level of success they desire in the pool. I&#8217;ve seen it happen no matter what age, body shape , body type, height or sex you might be. If you really want to swim like the top 5% who do it well and leave the 95% behind, it can be done.</p>
<p>Once again, congratulations on taking the first step on your journey of learning to swim like a champion! I look forward to working with you for years and years to come.</p>
<p>To your swimming,</p>
<p>Brenton Ford</p>
<p>P.S &#8211; Bookmark this page  and check back to receive regular tips and advice on swimming fast and smooth.</p>
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